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Strategic Customer Engagement on Instagram
41,10 € *
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Instagram is a relatively new social networking site (SNS). Its user database has been growing at a staggering rate since it was first launched in 2010. Marketing practitioners have been making efforts on this increasingly popular mobile image (and video) capturing and sharing service to reach end-users, more importantly, to build lasting relationships with them. This book addresses the question of what kind of marketing content brands could utilize to engage customers strategically on Instagram in the business to customer (B2C) environment. Through real life cases, you will explore Instagram strategies for achieving different engagement purposes. You will understand how to engage your customers by harnessing the power of image.

Anbieter: Dodax AT
Stand: 22.01.2020
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Strategic Customer Engagement on Instagram
39,90 € *
ggf. zzgl. Versand

Instagram is a relatively new social networking site (SNS). Its user database has been growing at a staggering rate since it was first launched in 2010. Marketing practitioners have been making efforts on this increasingly popular mobile image (and video) capturing and sharing service to reach end-users, more importantly, to build lasting relationships with them. This book addresses the question of what kind of marketing content brands could utilize to engage customers strategically on Instagram in the business to customer (B2C) environment. Through real life cases, you will explore Instagram strategies for achieving different engagement purposes. You will understand how to engage your customers by harnessing the power of image.

Anbieter: Dodax
Stand: 22.01.2020
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Schlecht, Jan-Philipp: Power. Play.
49,00 € *
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Erscheinungsdatum: 02/2011, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: Power. Play., Titelzusatz: Das Online Video Marketing der Porsche AG, Autor: Schlecht, Jan-Philipp, Verlag: VDM Verlag, Sprache: Deutsch, Rubrik: Wirtschaft // Werbung, Marketing, Seiten: 116, Informationen: Paperback, Gewicht: 189 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 22.01.2020
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The Power of Video Marketing
3,99 € *
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The Power of Video Marketing ab 3.99 € als epub eBook: . Aus dem Bereich: eBooks, Wirtschaft,

Anbieter: hugendubel
Stand: 22.01.2020
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Video Marketing Strategy: The Power Of Online V...
3,99 € *
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Video Marketing Strategy: The Power Of Online Video (Internet Marketing Guide #11) ab 3.99 € als epub eBook: . Aus dem Bereich: eBooks, Wirtschaft,

Anbieter: hugendubel
Stand: 22.01.2020
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Video Marketing Excellence: Discover the Secret...
9,95 € *
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Discover the secrets to video marketing, and leverage its power to bring countless targeted, relevant visitors to your offers.... Video marketing is one of the fastest, easiest ways to earn big as an Internet marketer. So, you have a business, a blog, or some type of offer you're trying to promote - an affiliate offer, your own offer, or what have you. There's just one problem: Getting the word out about your offer is generally extremely difficult to do unless you have a few hundred thousand dollars lying around, which you can use to buy paid traffic. But for most people, that's just not the case. If you do happen to have a few hundred thousand dollars you can put toward paid traffic, then no problem, that's great. But for the rest of us, what can we do? When it comes to getting free traffic, most people turn to SEO as their primary solution. There's traffic to be had with SEO, sure, but that is one slow process. Not only is it slow, but it's also time-consuming, and if you want to hire a professional to do it, it's going to cost you a fortune. These secrets and more will be revealed to you in this cutting-edge book, Video Marketing Excellence. The title says it all. It can quickly teach you how to become a pro at video marketing. You just have to be ready to learn and put these techniques into practice for your next video. So, what can video marketing do for you? With video marketing you can quickly make a stunning, professional-looking video and get countless people to view it, marketing your message, your product, your service, etc. throughout the web faster than with other marketing methods - without having to pay much at all. You can do it. You just need to know the tricks of the trade, and now, for the first time, we're letting all the secrets loose to the world in this intense and information-packed book. 1. Language: English. Narrator: Millian Quinteros. Audio sample: http://samples.audible.de/bk/acx0/061906/bk_acx0_061906_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 22.01.2020
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Back to the Future - Augmented Reality Edition
11,49 € *
zzgl. 1,49 € Versand

From the Academy Award-winning team of Steven Spielberg and Robert Zemeckis comes the hilariously original, ground breaking adventure that thrilled critics and audiences alike - and sparked one of the most successful movie trilogies ever! The year is 1985 - but not for long. Because teenager Marty McFly (Michael J. Fox) is about to be blasted back to 1955 aboard the plutonium-powered DeLorean created by eccentric genius Doc Emmett Brown (Christopher Lloyd). But when Marty accidentally keeps his parents-to-be from falling in love, it triggers a time shattering chain reaction that could vaporise his future - and leave him trapped in the past! Now, Marty’s last hope is to change history - before the clock runs out in his only chance to get himself Back to the Future! Special Features: Deleted Scenes Tales from the Future Archival Featurette - The Making of Back to the Future Archival Featurette - Making the Trilogy: Chapter One Archival Featurette - Back to the Future Night Michael J. Fox Q & A Behind the Scenes: Original Makeup Tests Behind the Scenes: Outtakes Behind the Scenes: Nuclear Test Site with Commentary Photo Galleries Production Art Additional Storyboards Behind the Scenes Photographs Marketing Material Character Portraits Huey Lewis and the News Power of Love Music Video Theatrical Teaser Trailer Feature Commentary with Producers Bob Gale and Neil Canton Q & A with Director Robert Zemeckis and Producer Bob Gale

Anbieter: Zavvi
Stand: 22.01.2020
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Move Fast and Break Things
17,00 € *
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Move Fast and Break Thing s tells the story of how a small group of libertarian entrepreneurs began in the 1990s to hijack the original decentralized vision of the Internet, in the process creating three monopoly firms-Facebook, Amazon and Google-that now determine the future of the music, film, television, publishing and news industries. Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating privacy of individual users to create the surveillance marketing monoculture in which we now live. The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70%, book publishing, film and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google's YouTube today controls 60% of the streaming audio business and pays only 11% of the streaming audio revenues. More creative content is being consumed that ever before, but less revenue is flowing to creators and owners of the content. With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long. The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.

Anbieter: Dodax
Stand: 22.01.2020
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Move Fast and Break Things
17,50 € *
ggf. zzgl. Versand

Move Fast and Break Thing s tells the story of how a small group of libertarian entrepreneurs began in the 1990s to hijack the original decentralized vision of the Internet, in the process creating three monopoly firms-Facebook, Amazon and Google-that now determine the future of the music, film, television, publishing and news industries. Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating privacy of individual users to create the surveillance marketing monoculture in which we now live. The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70%, book publishing, film and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google's YouTube today controls 60% of the streaming audio business and pays only 11% of the streaming audio revenues. More creative content is being consumed that ever before, but less revenue is flowing to creators and owners of the content. With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long. The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.

Anbieter: Dodax AT
Stand: 22.01.2020
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