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1080p
40,10 € *
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High Quality Content by WIKIPEDIA articles! 1080p is the shorthand name for a category of HDTV video modes. The number 1080 represents 1,080 lines of vertical resolution (1,080 horizontal scan lines), while the letter p stands for progressive scan (meaning the image is not interlaced). The term usually assumes a widescreen aspect ratio of 16:9, implying a horizontal resolution of 1920 pixels. This creates a frame resolution of 1920×1080. The frame rate in hertz can be either implied by the context or specified after the letter p (or i), such as 1080p30, meaning 30 Hz. Only 1080p can be referred to as full HD or full high definition although 1080i (interlaced) is also 1920x1080 pixels. A 1080p picture, with a resolution similar to that of 2K digital cinema technology, is sometimes referred to in marketing materials as "Complete High-Definition". However, 4K digital cinema technology is commercially available, and ultra-high definition video is in the research phase.

Anbieter: Dodax AT
Stand: 20.01.2020
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Publishing
34,00 € *
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online.Publishing is the process of production and dissemination of literature or information the activity of making information available for public view. In some cases authors may be their own publishers, meaning: originators and developers of content also provide media to deliver and display the content. Traditionally, the term refers to the distribution of printed works such as books (the "book trade") and newspapers. With the advent of digital information systems and the Internet, the scope of publishing has expanded to include electronic resources, such as the electronic versions of books and periodicals, as well as websites, blogs, video games and the like. Publishing includes: the stages of the development, acquisition, copyediting, graphic design, production printing (and its electronic equivalents), and marketing and distribution of newspapers, magazines, books, literary works, musical works, software and other works dealing with information, including the electronic media.

Anbieter: Dodax
Stand: 20.01.2020
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Publishing
35,00 € *
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online.Publishing is the process of production and dissemination of literature or information the activity of making information available for public view. In some cases authors may be their own publishers, meaning: originators and developers of content also provide media to deliver and display the content. Traditionally, the term refers to the distribution of printed works such as books (the "book trade") and newspapers. With the advent of digital information systems and the Internet, the scope of publishing has expanded to include electronic resources, such as the electronic versions of books and periodicals, as well as websites, blogs, video games and the like. Publishing includes: the stages of the development, acquisition, copyediting, graphic design, production printing (and its electronic equivalents), and marketing and distribution of newspapers, magazines, books, literary works, musical works, software and other works dealing with information, including the electronic media.

Anbieter: Dodax AT
Stand: 20.01.2020
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The Next Evolution of Marketing: Connect with Y...
28,99 € *
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THE NEW LAWOF MARKETING "The Next Evolution ofMarketing is a true beaconfor all brand builders.Many books claim that,Bob's book delivers." Jim Stengel, former GlobalMarketing Officer, Procter & Gamble "Some timeless truthsrestored for modernmarketing-and many newones added. An inspiringreminder of the value ofbrand behavior and how tomake it happen." Sir Martin Sorrell, CEO, WPP "Persuasion has given wayto sharing, and marketingwill never be the same." John Gerzema, Chief InsightsOfficer, Young & Rubicam, andcoauthor of The Brand Bubble "Bob Gilbreath brilliantlyshows why we're nolonger living in our fathers'marketing era. Better yet,he details how marketingworks best when it addsvalue to people's lives, andhe provides a playbookfor success." David Meerman Scott,bestselling author of The NewRules of Marketing & PR andWorld Wide Rave "This book provides aframework and compellingexamples for creating thenext generation of cultureleadingbrands." Mark Greatrex, SeniorVice President, MarketingCommunications and Insights,The Coca-Cola Company ABOUT THE BOOK: Marketing with Meaning-The Breakthrough Strategy for Connecting with Customers! The old interruptive model of marketingdoesn't work. Customers are tuning out.They no longer listen to in-your-face messages.Instead, they demand meaning inthe brands they buy and the marketing thatreaches them. Marketing strategist Bob Gilbreath's hotnew concept, Marketing with Meaning,represents the next evolutionary step in aprogression following direct marketing andpermission marketing. This groundbreakingmethodology engages customers and winstheir business by adding value to their lives.Rather than pushing a product or service,Marketing with Meaning woos customers byoffering them something of value independentof purchase. In The Next Evolution of Marketing, Gilbreathunveils a revolutionary new approach tobusiness that fills the gaping voids left inbottom lines when people started tuning out.Gilbreath describes the marketing revolutionnow underway and the powerful forces drivingit. Inside, he provides Marketing withMeaning success stories, including: * Samsung's laptop and cell phonecharging stations, which are nowfound in more than 50 airportsthroughout the United States * Dove's Campaign for Real Beautyand its viral video "Evolution,"which has been viewed more than100 million times * Burger King's Xbox advergames,which helped boost the company'sprofits by 40 percent in one year This first-ever comprehensive model for creatingand managing a meaningful marketingcampaign uses in-depth case studies of successfulcampaigns and explains how to developand execute a solid strategy for meetingcustomers' needs. It also arms you with anoriginal set of metrics for precisely measuringthe effectiveness of your initiatives. You simply cannot afford to get left behind inadvertising's "golden age" of interrupt, tell,and sell marketing. Marketing with Meaningis how your customers demand business bedone today and tomorrow. The Next Evolutionof Marketing is your guide to survivingand thriving in this marketing revolution.

Anbieter: buecher
Stand: 20.01.2020
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The Next Evolution of Marketing: Connect with Y...
28,99 € *
ggf. zzgl. Versand

THE NEW LAWOF MARKETING "The Next Evolution ofMarketing is a true beaconfor all brand builders.Many books claim that,Bob's book delivers." Jim Stengel, former GlobalMarketing Officer, Procter & Gamble "Some timeless truthsrestored for modernmarketing-and many newones added. An inspiringreminder of the value ofbrand behavior and how tomake it happen." Sir Martin Sorrell, CEO, WPP "Persuasion has given wayto sharing, and marketingwill never be the same." John Gerzema, Chief InsightsOfficer, Young & Rubicam, andcoauthor of The Brand Bubble "Bob Gilbreath brilliantlyshows why we're nolonger living in our fathers'marketing era. Better yet,he details how marketingworks best when it addsvalue to people's lives, andhe provides a playbookfor success." David Meerman Scott,bestselling author of The NewRules of Marketing & PR andWorld Wide Rave "This book provides aframework and compellingexamples for creating thenext generation of cultureleadingbrands." Mark Greatrex, SeniorVice President, MarketingCommunications and Insights,The Coca-Cola Company ABOUT THE BOOK: Marketing with Meaning-The Breakthrough Strategy for Connecting with Customers! The old interruptive model of marketingdoesn't work. Customers are tuning out.They no longer listen to in-your-face messages.Instead, they demand meaning inthe brands they buy and the marketing thatreaches them. Marketing strategist Bob Gilbreath's hotnew concept, Marketing with Meaning,represents the next evolutionary step in aprogression following direct marketing andpermission marketing. This groundbreakingmethodology engages customers and winstheir business by adding value to their lives.Rather than pushing a product or service,Marketing with Meaning woos customers byoffering them something of value independentof purchase. In The Next Evolution of Marketing, Gilbreathunveils a revolutionary new approach tobusiness that fills the gaping voids left inbottom lines when people started tuning out.Gilbreath describes the marketing revolutionnow underway and the powerful forces drivingit. Inside, he provides Marketing withMeaning success stories, including: * Samsung's laptop and cell phonecharging stations, which are nowfound in more than 50 airportsthroughout the United States * Dove's Campaign for Real Beautyand its viral video "Evolution,"which has been viewed more than100 million times * Burger King's Xbox advergames,which helped boost the company'sprofits by 40 percent in one year This first-ever comprehensive model for creatingand managing a meaningful marketingcampaign uses in-depth case studies of successfulcampaigns and explains how to developand execute a solid strategy for meetingcustomers' needs. It also arms you with anoriginal set of metrics for precisely measuringthe effectiveness of your initiatives. You simply cannot afford to get left behind inadvertising's "golden age" of interrupt, tell,and sell marketing. Marketing with Meaningis how your customers demand business bedone today and tomorrow. The Next Evolutionof Marketing is your guide to survivingand thriving in this marketing revolution.

Anbieter: buecher
Stand: 20.01.2020
Zum Angebot