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Producing Independent Feature Films That Make M...
9,95 € *
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If you are a hungry indie filmmaker with a passion for the film industry and a drive to earn passive income, Producing Independent Feature Films That Make Money: The Ultimate Guide to Producing Independent Films for Profit and Passive Income is the audiobook for which you have been waiting. At each stage of the filmmaking journey, you will be tested to overcome obstacles and endure setbacks. Given your heavy workload and expansive responsibilities as a filmmaker, including everything from hiring and production to distribution and marketing, your job is a juggling act. This audiobook provides comprehensive practical techniques and strategies to move you gracefully through the rough terrain of producing an independent film that resonates and reaches your intended audience.Inside, you will find:How to construct a script that is adaptable to location changes, reshoots, and budgeting conflicts.The film genres that garner the most revenue. Which mediums carry the most value for film distribution, exposure, and revenue.How video on demand has changed and why this is the best platform for indie filmmakers to earn revenue and passive income.How to tell your brand’s story through content marketing so your film is more appealing to your target audience.How you can reach your niche audience by constructing a marketing strategy that targets audiences by location, age, gender, income, and even their specific devices. 1. Language: English. Narrator: Jason R. Gray. Audio sample: http://samples.audible.de/bk/acx0/134848/bk_acx0_134848_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 27.02.2020
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YouTube Channel Success: How to Create a Great ...
9,95 € *
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Videos are the future of online marketing, as they have been rated the highest driver of online engagement. YouTube being the biggest video platform, with more than 1.5 billion users per month, hundreds of hours of videos being uploaded every single hour, more than one billion hours watched every single day, and much more, this means not being on YouTube is bad for any serious marketer.We all binge-watch YouTube videos for hours on end. Wouldn’t it be great if people were binge-watching our videos, liking them, commenting on them, and sharing them with their social networks like we do other people’s channels/videos? We could use that to make some passive income in the process, right? Certainly, it would be great.If your passion for publishing YouTube videos is at an all-time high, now is the time to get in if you haven’t. The question is: How do you start a YouTube channel that attracts thousands or millions of subscribers and views when there are so many other people trying to do the same? Considering that perhaps 80 percent of YouTubers attract only 20 percent of the YouTube traffic, how do you stand out so you can move toward being in the 20 percent of YouTubers who get 80 percent of the traffic?Well, this audiobook will teach you everything you need to learn about building a vibrant YouTube viewership that catapults you to levels of success you’ve never thought possible. In this audiobook, you will discover:How to start right by laying a strong foundation through:Getting in the right nicheSetting up your YouTube channel rightGetting the right equipment/tools for video productionHow to grow your YouTube channel by:Creating great content that attracts visitors easily and attracts subscribersOptimizing your YouTube content for search and improved views and subscribersMastering SEO for YouTubeHow to increase your odds of creating vir 1. Language: English. Narrator: Millian Quinteros. Audio sample: http://samples.audible.de/bk/acx0/128361/bk_acx0_128361_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 27.02.2020
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Vedrana Grbovic
39,00 € *
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High Quality Content by WIKIPEDIA articles! Vedrana Grbovic is a Serbian beauty pageant contestant and model who won the title of Miss Serbia in 2006 and represented her country in Miss World 2006. Grbovic was born in Belgrade, although she and her family would later move to Australia. She went on to appear in fashion shows in Belgrade, Perth, Los Angeles, Greece, and Italy. She won the titles of Miss Prom 2004 and Miss Earth Australia (W.A.) 2005 and has appeared in many television shows in Serbia, as well as music video clips and television advertisements. She is a professionally trained dancer and actress, although she graduated with a degree in marketing and advertising.

Anbieter: Dodax
Stand: 27.02.2020
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Reshaping Society through Analytics, Collaborat...
106,99 € *
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This volume explores emerging research and pedagogy in analytics, collaboration, and decision support with an emphasis on business intelligence and social media. In general, the chapters help understand where technology involvement in human decisions is headed. Reading the chapters can help understand the opportunities and threats associated with the use of information technology in decision making. Computing and information technologies are reshaping our global society, but they can potentially reshape it in negative as well as positive ways. Analytics, collaboration and computerized decision support are powerful decision aiding and decision making tools that have enormous potential to impact crisis decision making, regulation of financial systems, healthcare decision making and many more important decision domains.Many information technologies can potentially support, assist and even decide for human decision makers. Despite the potential, some researchers think that we know the answers to how these technologies will change society. The "Wisdom of Crowds" or "Big Data" become the topic of the day and are soon replaced with new marketing terms. In many ways, mobile technology is just another form factor to adapt decision support capabilities too and experiment with new capabilities. The cloud is a nebulous metaphor that adds to the mystery of information technology. Wireless technology enables the ubiquitous presence of analytics and decision support. With new networking capabilities, collaboration is possible anywhere and everywhere using voice, video and text. Documents can be widely shared and massive numbers of documents can be carried on a small tablet computer. Recent developments in technologies impact the processes organizations use to make decisions. In addition, academics are looking for ways to enhance their pedagogy to train students to be more adept in understanding how emerging technology will be used effectively for decision making in organizations.The chapters are based on papers originally reviewed at the Special Interest Group on Decision Support Systems (SIGDSS) Workshop at the 2013 International Conference on Information Systems (ICIS 2013). Ultimately this volume endeavors to find a balance between systematizing what we know, so we can teach our findings from prior research better, and stimulating excitement to move the field in new directions.

Anbieter: Dodax
Stand: 27.02.2020
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Move Fast and Break Things
17,00 € *
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Move Fast and Break Thing s tells the story of how a small group of libertarian entrepreneurs began in the 1990s to hijack the original decentralized vision of the Internet, in the process creating three monopoly firms-Facebook, Amazon and Google-that now determine the future of the music, film, television, publishing and news industries. Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating privacy of individual users to create the surveillance marketing monoculture in which we now live. The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70%, book publishing, film and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google's YouTube today controls 60% of the streaming audio business and pays only 11% of the streaming audio revenues. More creative content is being consumed that ever before, but less revenue is flowing to creators and owners of the content. With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long. The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.

Anbieter: Dodax
Stand: 27.02.2020
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The Definitive Guide to Strategic Content Marke...
27,80 € *
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Marketers everywhere are talking about content, but not everyone is saying the same thing. Some professionals love content and believe it has revolutionized the practice of marketing. To others, it's mere hype: a new name for what marketers have always done. The Definitive Guide to Strategic Content Marketing brings together all of these diverse perspectives, structuring them around useful key topics that provide insight into the multi-faceted nature of content marketing.The editors of The Definitive Guide to Strategic Content Marketing weave different voices together to present a balanced view of content marketing, grouping the discussion around relevant subjects such as content monetization, native advertising, visuals vs video, and the challenge of measuring results. This structure allows readers to move through the book according to their interests, and cherry-pick the most useful aspects of each discussion to apply to their own marketing initiatives. Containing contributions from, and interviews with, leading academics, industry experts, thought leaders and influencers, this book is a truly unique resource.

Anbieter: Dodax
Stand: 27.02.2020
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Liquid Surveillance
19,90 CHF *
zzgl. 3,50 CHF Versand

'Today the smallest details of our daily lives are tracked and traced more closely than ever before, and those who are monitored often cooperate willingly with the monitors. From London and New York to New Delhi, Shanghai and Rio de Janeiro, video cameras are a familiar and accepted sight in public places. Air travel now commonly involves devices such as body-scanners and biometric checks that have proliferated in the wake of 9/11. And every day Google and credit-card issuers note the details of our habits, concerns and preferences, quietly prompting customized marketing strategies with our active, all too often zealous cooperation. In today's liquid modern world, the paths of daily life are mobile and flexible. Crossing national borders is a commonplace activity and immersion in social media increasingly ubiquitous. Today's citizens, workers, consumers and travellers are always on the move but often lacking certainty and lasting bonds. But in this world where spaces may not be fixed and time is boundless, our perpetual motion does not go unnoticed. Surveillance spreads in hitherto unimaginable ways, responding to and reproducing the slippery nature of modern life, seeping into areas where it once had only marginal sway. In this book the surveillance analysis of David Lyon meets the liquid modern world so insightfully dissected by Zygmunt Bauman. Is a dismal future of moment-by-moment monitoring closing in, or are there still spaces of freedom and hope? How do we realize our responsibility for the human beings before us, often lost in discussions of data and categorization? Dealing with questions of power, technology and morality, this book is a brilliant analysis of what it means to be watched - and watching - today.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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Move Fast and Break Things
23,90 CHF *
zzgl. 3,50 CHF Versand

Move Fast and Break Thing s tells the story of how a small group of libertarian entrepreneurs began in the 1990s to hijack the original decentralized vision of the Internet, in the process creating three monopoly firms-Facebook, Amazon and Google-that now determine the future of the music, film, television, publishing and news industries. Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating privacy of individual users to create the surveillance marketing monoculture in which we now live. The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70%, book publishing, film and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google's YouTube today controls 60% of the streaming audio business and pays only 11% of the streaming audio revenues. More creative content is being consumed that ever before, but less revenue is flowing to creators and owners of the content. With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long. The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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Introduction to Marketing
84,90 CHF *
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Drawing on disciplines such as economics, sociology and psychology, Introduction to Marketing encourages readers to critically analyse marketing frameworks, and discuss alternative options. Consideration is given to marketing problems, and students are invited to debate issues surrounding these, such as potential causes and effects, rather than be presented with prescriptive solutions. A chapter on responsible marketing addresses topics such as ethics, corporate responsibility and environmentalism, and assesses the impact of these topics on the field of marketing. Services marketing is integrated throughout the book, reflecting the changing nature of services and acknowledging the move towards service based industries. Through reading the text students will gain a holistic understanding of marketing and how one area may impact on another. A wealth of pedagogical features including case studies, digital marketing boxes and international marketing boxes, highlight the link between theory and practice. Key issues surrounding the internet, mobile marketing, social networking, social responsibility, and marketing in a recession are integrated throughout the text, ensuring students understand the importance and relevance of outside influences on a company's marketing decisions and actions. Online Resource Centre The textbook is accompanied by an Online Resource Centre and all resources have been updated for the new edition. The Online Resource Centre features comprise: Lecturer resources: Suggested answers to case study review questions Suggested answers to chapter review questions Additional discussion points PowerPoint slides Lecturer guidelines to accompany the PowerPoint slides Test bank of questions VLE content Student resources: Additional suggested reading Additional case studies with questions Additional chapter review questions Multiple choice questions Web exercises Web links Video suite containing links to useful video Flashcard glossary

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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