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Unbeatable Resumes: America's Top Recruiter Rev...
16,90 CHF *
zzgl. 3,50 CHF Versand

Unlike most resume “experts,” Tony Beshara doesn’t merely write resumes. As a veteran placement specialist who’s been featured regularly on the Dr. Phil show, Tony actually uses resumes to get people jobs. Now, in this dynamic book, he’s drawing on expertise gained from placing more than 8,500 professions to help you create a powerful resume that stands out from other applications. Unbeatable Resumes takes readers step-by-step through the resume creation process, including tips on how to utilize keywords effectively, use gaps in employment and job changes to your advantage, and enhance your resume with a concise, dynamic cover letter.By pairing Tony’s experiences with the results from a survey of more than 3,000 hiring managers, executives, HR specialists, and other hiring authorities, the book details the most widely critical components of a well-written and effective resume. You’ll also discover how to ensure your resume gets read by the right people; what employers look for on applications and what turns them off; how to customize a resume for a particular job; and the true value and detriment of digital tools including video resumes, job-search websites, and social networking sites like Facebook and LinkedIn.With detailed examples and discussions on the assets and pitfalls of real-life resumes submitted for jobs in a wide range of industries--including healthcare, banking, construction, technology, administration, and sales and marketing--Unbeatable Resumes shows job seekers of all types how to present themselves in the best possible light--and land the best possible position.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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How To Become A Video Game Artist
21,90 CHF *
zzgl. 3,50 CHF Versand

Become a Player in the Business of Video Game Art Every year video games generate billions of dollars and some of the most dynamic and engaging artwork today. It’s an ever-growing field that holds great professional opportunity, but you need the right skills and savvy if you want to stake your claim. In How to Become a Video Game Artist, veteran video game designer Sam R. Kennedy provides the inside track on everything you need to forge a career in the world of video game art. Starting with the basics of game creation and a look at the artistic skills necessary to get started, Kennedy spotlights specific, key roles for creators—from concept artists to character animators to marketing artists and beyond. Each chapter features screenshots from popular video games like Tom Clancy’s Ghost Recon and World of Warcraft; interviews with video game art professionals who’ve worked for top gaming companies like BioWare, Blizzard, and Ubisoft; step-by-step examples of actual game art; and detailed breakdowns of the training and portfolio samples you’ll need to make these jobs your own. For anyone who wants to go from gamer to game designer, this book contains all the secrets you’ll need to rise to the top of one of the most exciting industries of our time.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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Dynamic Digital Marketing
25,00 CHF *
ggf. zzgl. Versand

8 powerful ways to market your business online to consistently generate an abundance of leads that convert into profitable customers. Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience, generate leads, and convert them into profitable customers. Author Dawn McGruer is an expert at making businesses and brands shine online. She is passionate about helping entrepreneurs and businesses maximise their digital marketing profits by developing digital skills which scale and grow their businesses and accelerate their success. Most entrepreneurs and businesses fully understand the importance of digital marketing, yet many do not know where to start or, worse, continue to spend time, money, and effort on strategies that fail to provide the best results for their investment. To remedy this situation, Dawn developed her multi-award-winning digital marketing framework, Dynamic Digital Marketing Model. Offering step-by-step guidance, this book shows you how to use this model to market your business online whilst transforming yourself into a proficient digital marketer. This must-read book will help you: * Gain invaluable insights on what works - and what doesn't - based on the author's 20 years' experience in digital marketing * Avoid pitfalls and missteps by implementing the same proven success strategies used by key influencers * Harness the power of search engine optimisation (SEO), social media, content marketing, online video, and more * Amplify your brand, cultivate customers, and increase profits * Incorporate e-mail marketing, customer analytics, strategic web design, and influencer partnerships in your overall digital marketing strategy Dynamic Digital Marketing: Master the world of online and social media marketing to grow your business is an indispensable resource for business leaders, business owners, marketing and sales professionals, digital strategists and consultants, entrepreneurs, and students in business and marketing programmes.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
Zum Angebot
Contemporary Sales Force Management
64,90 CHF *
ggf. zzgl. Versand

By analyzing and monitoring current trends in the marketplace, Contemporary Sales Force Management helps sales managers align resources and strategic efforts to gain an edge over competitors. You will develop an understanding of where current and prospective sales opportunities exist in order to fully utilize automation, how to update crisis management policies to reflect changing industry dynamics, and how to raise your level of sales efficiency through the use of customer advisory groups and sales technological tools, such as video conferencing, database management, and up-to-date industry software. Through the book's important discussions on lowering mutual costs, building long-term customer relationships, improving sales skills, and developing core process skills, you will also learn to think and act with a strategic perspective that successfully steers the sales process.Grounded in practical applications, Contemporary Sales Force Management unites theoretical principles with applied examples and case studies gathered from research with major firms in dynamic markets such as Beijing and Shanghai in China, the European Union, and the United States. From these case studies demonstrating how top players achieve success, you gain critical information on:the role of the sales force manager in organizationsstrategic issues for an international sales effortgaining functional expertise in sales and marketing along with industry knowledgeglobalization and its impact on sales managementstrategies for applying Total Quality Management to saleselectronic commerce and cultivating customers on the Webthe consequences of having a poorly motivated sales force with low moraledeveloping an environment that fosters and rewards the management of crisisunderstanding your biases and stereotypical assumptions about others and how these affect decisionmakingdealing with the legal and regulatory environment and ethical issues that arise in the course of managing the sales forceContemporary Sales Force Management is the book managers, entrepreneurs, business people, and faculty and students of executive business education programs have long awaited. Its sample sales plan, specific strategies, and hands-on advice will prove indispensable as you maneuver away from the coattails of your competitors into a leading position in the marketplace.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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IBooks Author For Dummies
13,00 CHF *
ggf. zzgl. Versand

Design and create your own e-book using the groundbreaking iBooks Author app With Apple's iBooks Author app, you can create rich, interactive books for use on the iPad, and this new For Dummies handy portable guide shows you just how to do it. Whether you want to create textbooks, training materials, marketing reports, or awesome product manuals with dynamic content, this book takes you through the process. Plunge in, and you'll soon learn how to create an iPad e-book with all the bells and whistles, including video, interactive widgets, text, tables, figures, colors, cool fonts, and more. Helps educators, small publishers, trainers, authors, or entrepreneurs create their own e-books using the new iBooks Author software Covers the software as well as book-building basics, such as adding text, color, tables, and figures Shows you how to include dynamic content, like video, presentations, interactive widgets, charts, and web components Discusses publishing your iPad e-book to the iBookstore iBooks Author For Dummies is what you need to get your book off the ground and into the hands of readers in a hurry!

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
Zum Angebot
Contemporary Sales Force Management
70,90 CHF *
ggf. zzgl. Versand

By analyzing and monitoring current trends in the marketplace, Contemporary Sales Force Management helps sales managers align resources and strategic efforts to gain an edge over competitors. You will develop an understanding of where current and prospective sales opportunities exist in order to fully utilize automation, how to update crisis management policies to reflect changing industry dynamics, and how to raise your level of sales efficiency through the use of customer advisory groups and sales technological tools, such as video conferencing, database management, and up-to-date industry software. Through the book's important discussions on lowering mutual costs, building long-term customer relationships, improving sales skills, and developing core process skills, you will also learn to think and act with a strategic perspective that successfully steers the sales process. Grounded in practical applications, Contemporary Sales Force Management unites theoretical principles with applied examples and case studies gathered from research with major firms in dynamic markets such as Beijing and Shanghai in China, the European Union, and the United States. From these case studies demonstrating how top players achieve success, you gain critical information on: the role of the sales force manager in organizations strategic issues for an international sales effort gaining functional expertise in sales and marketing along with industry knowledge globalization and its impact on sales management strategies for applying Total Quality Management to sales electronic commerce and cultivating customers on the Web the consequences of having a poorly motivated sales force with low morale developing an environment that fosters and rewards the management of crisis understanding your biases and stereotypical assumptions about others and how these affect decisionmaking dealing with the legal and regulatory environment and ethical issues that arise in the course of managing the sales force Contemporary Sales Force Management is the book managers, entrepreneurs, business people, and faculty and students of executive business education programs have long awaited. Its sample sales plan, specific strategies, and hands-on advice will prove indispensable as you maneuver away from the coattails of your competitors into a leading position in the marketplace.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
Zum Angebot
Dynamic Digital Marketing
25,00 CHF *
ggf. zzgl. Versand

8 powerful ways to market your business online to consistently generate an abundance of leads that convert into profitable customers. Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience, generate leads, and convert them into profitable customers. Author Dawn McGruer is an expert at making businesses and brands shine online. She is passionate about helping entrepreneurs and businesses maximise their digital marketing profits by developing digital skills which scale and grow their businesses and accelerate their success. Most entrepreneurs and businesses fully understand the importance of digital marketing, yet many do not know where to start or, worse, continue to spend time, money, and effort on strategies that fail to provide the best results for their investment. To remedy this situation, Dawn developed her multi-award-winning digital marketing framework, Dynamic Digital Marketing Model. Offering step-by-step guidance, this book shows you how to use this model to market your business online whilst transforming yourself into a proficient digital marketer. This must-read book will help you: * Gain invaluable insights on what works - and what doesn't - based on the author's 20 years' experience in digital marketing * Avoid pitfalls and missteps by implementing the same proven success strategies used by key influencers * Harness the power of search engine optimisation (SEO), social media, content marketing, online video, and more * Amplify your brand, cultivate customers, and increase profits * Incorporate e-mail marketing, customer analytics, strategic web design, and influencer partnerships in your overall digital marketing strategy Dynamic Digital Marketing: Master the world of online and social media marketing to grow your business is an indispensable resource for business leaders, business owners, marketing and sales professionals, digital strategists and consultants, entrepreneurs, and students in business and marketing programmes.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
Zum Angebot
Dynamic Digital Marketing
28,99 € *
ggf. zzgl. Versand

8 powerful ways to market your business online to consistently generate an abundance of leads that convert into profitable customers. Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience, generate leads, and convert them into profitable customers. Author Dawn McGruer is an expert at making businesses and brands shine online. She is passionate about helping entrepreneurs and businesses maximise their digital marketing profits by developing digital skills which scale and grow their businesses and accelerate their success. Most entrepreneurs and businesses fully understand the importance of digital marketing, yet many do not know where to start or, worse, continue to spend time, money, and effort on strategies that fail to provide the best results for their investment. To remedy this situation, Dawn developed her multi-award-winning digital marketing framework, Dynamic Digital Marketing Model. Offering step-by-step guidance, this book shows you how to use this model to market your business online whilst transforming yourself into a proficient digital marketer. This must-read book will help you: * Gain invaluable insights on what works - and what doesn't - based on the author's 20 years' experience in digital marketing * Avoid pitfalls and missteps by implementing the same proven success strategies used by key influencers * Harness the power of search engine optimisation (SEO), social media, content marketing, online video, and more * Amplify your brand, cultivate customers, and increase profits * Incorporate e-mail marketing, customer analytics, strategic web design, and influencer partnerships in your overall digital marketing strategy Dynamic Digital Marketing: Achieve Your Digital Marketing Goals and Maximise Your Profits to Grow Your Business is an indispensable resource for business leaders, business owners, marketing and sales professionals, digital strategists and consultants, entrepreneurs, and students in business and marketing programmes.

Anbieter: Thalia AT
Stand: 27.02.2020
Zum Angebot
How To Become A Video Game Artist
22,99 € *
ggf. zzgl. Versand

Become a Player in the Business of Video Game Art Every year video games generate billions of dollars and some of the most dynamic and engaging artwork today. It’s an ever-growing field that holds great professional opportunity, but you need the right skills and savvy if you want to stake your claim. In How to Become a Video Game Artist, veteran video game designer Sam R. Kennedy provides the inside track on everything you need to forge a career in the world of video game art. Starting with the basics of game creation and a look at the artistic skills necessary to get started, Kennedy spotlights specific, key roles for creators—from concept artists to character animators to marketing artists and beyond. Each chapter features screenshots from popular video games like Tom Clancy’s Ghost Recon and World of Warcraft; interviews with video game art professionals who’ve worked for top gaming companies like BioWare, Blizzard, and Ubisoft; step-by-step examples of actual game art; and detailed breakdowns of the training and portfolio samples you’ll need to make these jobs your own. For anyone who wants to go from gamer to game designer, this book contains all the secrets you’ll need to rise to the top of one of the most exciting industries of our time.

Anbieter: Thalia AT
Stand: 27.02.2020
Zum Angebot